DÜSSELDORF, GERMANY / ACCESSWIRE / November 11, 2024 / MEDICA 2024, one of the most important events in medical technology and health worldwide, begins today in Düsseldorf, Germany. This year, the fair brings together more than 6,100 exhibitors from 69 countries, along with thousands of professionals from the sector. Within this framework, Invest in Bogota participates to position the Colombian capital as a key destination for foreign investment in health and medical technology. With a focus on innovations ranging from telemedicine and artificial intelligence to robotics and biotechnology, MEDICA represents an ideal space to identify opportunities and strategic alliances to boost Bogota’s growth in these sectors.
To strengthen Bogota’s attractiveness as an investment destination, Invest in Bogota will lead several activities. Among these, an investment meeting organized together with Messe Düsseldorf, Procolombia and Corferias, which will expose opportunities in Bogota and Colombia to investors interested in the health sector in Latin America. Strategic meetings will also be held with companies from Germany and Poland in collaboration with Procolombia, with the aim of promoting investment in medical technology in Bogota.
With this participation, Invest in Bogota reaffirms its commitment to consolidate the city as a leading destination in Latin America for medical technology, promoting partnerships that strengthen the local healthcare ecosystem and contribute to access to cutting-edge innovations in the sector.
About MEDICA 2024
MEDICA 2024 stands out for its wide range of products and solutions, ranging from diagnostic devices, medical monitors and healthcare management software to technologies for personalized and regenerative therapies. Participants have access to an extensive exhibition area where more than 5,000 international exhibitors present innovations and trends aimed at transforming the future of healthcare.
In addition, the fair includes a program of conferences and panels with world-renowned experts discussing topics such as digitalization in healthcare, new regulations, data management and innovative care models. These learning and discussion spaces provide attendees with the opportunity to update on the latest developments and explore solutions to current industry challenges.
MEDICA trade show booths Source: medica-tradefair.com, 2024
Recognized as one of the largest B2B medical fairs in the world, MEDICA facilitates networking and strategic collaborations between healthcare professionals, companies and international associations. With more than 83,000 annual visitors, the event offers academic institutions, suppliers and developers the opportunity to form alliances and share advances in the global sector, thus providing Invest in Bogota with an ideal platform to showcase Bogota as a healthcare investment destination.
About Invest in Bogota
Invest in Bogota is the relevant investment promotion agency, attracting world-class events and meetings and articulators of the high-impact entrepreneurship ecosystem for Bogota. A public-private initiative between the Bogota Chamber of Commerce and the Mayor’s Office of Bogota.
Its purpose is to contribute to the socioeconomic development, competitiveness and quality of life of Bogota-Region, positioning it as the preferred destination for doing business in Latin America. For six consecutive years, it has been recognized as one of the best entities in its category in the world, and one of the four best in South America, Central America and the Caribbean, according to the international publication Site Selection in its annual Global Best to Invest Report.
Invest in Bogotá logo. Source: Invest in Bogotá.
Press contact
Luis Alejandro Tibaduisa
Head of Press and PR
+57 317 780 5168
SOURCE: Invest in Bogota
View the original press release on accesswire.com
